Hoffmann und Campe Corporate Publishing has been using our Customer Relationship Management (CRM) software for more than ten years. It assists the company in maintaining its customer relations, especially in the operation of a call center and in the sending of customer magazines.
We handle the continuous support and development. The CRM software was updated in 2010 to integrate modern user-interface concepts and implement new data security standards.
Hoffmann und Campe Corporate Publishing, a company in the Ganske Publishing Group, is a full-service provider of corporate media and a consultant to communication departments.
We relaunched the website for the Murmann Publishing Group. The Murmann Verlag of Hamburg is one of Germany’s leading non-fiction book publishers with a focus on business and society.
The entire publishing catalog is presented on the website. Books and e-books can be purchased from the online shop. The system can be expanded flexibly, such that even the websites of two newly acquired publishers could be integrated later.
We have implemented the relaunch of National Geographics for Gruner+Jahr. As its German branch, the National Geographic Deutschland magazine is associated with the US National Geographic Society, and belongs to one of the largest non-profit scientific organizations in the world.
The website has an online shop where users can order books, maps or photographic equipment. The e-commerce application is based on our White Label shop solution.
In 2012 we implemented the website relaunch for Diakonisches Werk Hamburg. Since then we have handled the continuous maintenance and further development. 2014 a mobile version was added.
The website is very user-friendly and its language is easy to understand. The target groups include not only people who are directly looking for advice and help but also users with specialized background knowledge and interested members of the public.
An important component is an address database that features more than 1,200 entries. It can be used to look for appropriate offers of help, for example, or available nursing home spaces in the vicinity.
The Escrow Server: our secure data exchange platform. Since 2011, Hoffmann und Campe Corporate Publishing has been using the server as a virtual custodian for the secure, traceable and data security-compliant exchange of data.
The company uses the Escrow Server, for example, for the transfer of customer data to Hoffmann und Campe Corporate Publishing and for the transmission of shipping instructions to lettershops.
Photo community for National Geographic: National Geographic developed a platform that amateur photographers could use for fast and simple photo uploads, as well as to create albums and search for specific motifs. The community also offers the option of commenting on the published photos. The platform is developed on the basis of our White Label solution.
